Introducing the Leaping Bunny
At Cruelty Free International, we are passionate about helping business demonstrate its commitment to ending animal testing for the products we all use on a daily basis. Internationally, over 1,000 brands are proud to be part of the Leaping Bunny family. Many display the Leaping Bunny logo on packaging to help consumers choose to shop cruelty free.
The Leaping Bunny is the regarded as the global gold standard for cruelty free cosmetics, personal care and household products. It is the only internationally recognisable programme that requires a supplier monitoring system to be implemented by the brand, supply chain checking for animal testing right down to ingredient manufacturer level, adherence to a fixed cut-off date policy and acceptance of ongoing independent audits to ensure compliance.